THE FORM BLOG
Insights from the world's first
Digital Assistant for the Frontline.
A retail planogram doesn’t fail in the boardroom. It fails in aisle seven, when a field rep skips a facing because the audit form doesn’t flag it, or when a misplaced product sits on the physical shelf undetected for two weeks before anyone notices the sales dip. Most retail planogram strategies aren’t broken at the […]
GoSpotCheck by FORM
A decade-long look at U.S. average retail prices for 10 common supermarket items reveals exactly where your grocery budget is going today. Most of us run through the grocery store on autopilot. You grab the same brand of coffee, the same loaf of bread, and the same cut of meat week after week. But if […]
Field Sales
Starting a new job as a sales manager can be overwhelming. In between onboarding and getting to know your direct reports, you need to familiarize yourself with company tools and technology, marketing operations, as well as sales goals and metrics. To set themselves up for success, many sales managers rely on a 30-60-90 day plan […]
GoSpotCheck by FORM
Planogram software closes the gap between the shelf strategy merchandising teams build at HQ and what field teams actually execute in stores. At scale, that gap is where revenue leaks—through misplaced products, missing facings, undetected out-of-stocks, and promotional displays that never go up correctly. Modern planogram software eliminates the manual photography, spreadsheet management, and delayed […]