Move faster in the market.
Shelf
PRODUCT DETECTION
Finish store surveys faster with an easy-to-use mobile AI that quickly delivers SKU-level data on every in-line and on-shelf product.
REAL-TIME INSIGHTS
Track shelf share, assortment compliance, and positioning in real time with on-device reporting and analytics.
EASY-TO-USE APP
Intuitive grid capture guides reps to capture full views of every shelf in any size location, even in narrow-aisle stores.
DATA DASHBOARDS
Analyze in-store performance across locations with business intelligence dashboards tailored to your unique needs.
Get full store visibility.
Use the only task management solution powered by computer vision to survey more display types than any other merchandising AI. Get actionable insights in minutes to improve assortment compliance, enhance the shopper experience, and boost sales.
Cooler
GRID CAPTURE
Audit coolers of any size in seconds with retail technology that automatically stitches images together for easy capture and analysis.
SKU-LEVEL DATA
Our merchandising AI automatically detects out-of-stocks, voids, and pricing so teams can identify opportunities in real time.
COMPETITIVE INTEL
Instantly measure shelf share and positioning and keep an eye on competitor activity with category, brand, and SKU-level reporting.
ON-DEVICE REPORTING
Get instant visibility into market conditions and trends with on-device reporting, then use insights to guide retail execution.
Monitor pricing when it matters.
Display
DATA COLLECTION
Instantly verify off-shelf display execution to track trade program compliance, price, and in-stock conditions.
RETAIL EXECUTION
Reps can easily capture data on any visual merchandising display, including side and end caps, free-standing displays, and point-of-sale materials.
PRICE DETECTION
Track promotional compliance and gather competitive intel with automatic pricing detection and analysis on every display.
MOBILE INSIGHTS
On-device visual reporting allows teams to spot and resolve issues on-site, ensuring consistent and successful execution.
Everything you need to know about Image Recognition.
How is image recognition technology used to improve merchandising?
FORM’s image recognition and photo reporting technology is the smartest way for Consumer Goods brands to improve merchandising execution across locations. Using the app, brands have reported performing merchandising audits 75% faster than manual methods or home-grown solutions. Customers use FORM to get instant visual confirmation of merchandising with AI-powered photo reporting software, which automatically tags and segments SKUs by location, category, and more. Retail teams can also use Image Recognition to quickly identify out-of-stocks and voids.
SKU-level reporting automatically attributes products to their position on the shelf, giving leaders visibility into product placement, position, and price at each account. This data enables Consumer Goods brands, distributors, and retailers to understand what should be in place, what is currently in place, and how to optimize it in real-time–ensuring valuable agreements are being upheld and executed with precision for a Perfect Store.
Can Image Recognition by FORM recognize products on a shelf?
Yes, Image Recognition by FORM can identify products displayed on in-set, in-line, on-shelf, and endcap displays, and can identify voids and out of stocks. SKU-level reporting automatically attributes products to their position on the shelf, providing insights into product placement, position, and price.
How does the Image Recognition by FORM app work?
Image Recognition is fully-integrated with FORM’s task management and insights platform to provide a turnkey solution for sending, tracking, and reporting on data captured by reps in the field. Leaders use FORM’s task management solution to create, send, and schedule tasks using 12 different task types, including image recognition, unique to location and user. Users receive these tasks by opening the FORM app on their mobile device and viewing which tasks are available for the location they’re visiting.
Tasks that include image recognition will prompt the user to take photos of the displays or menus requested. Once photos are captured, our machine-learning models instantly identify products that appear in the image, and append SKU-level data to each item pictured. In minutes, users will receive reporting on their device after submitting photos, and leaders will receive granular SKU-level reporting to their insights dashboard on desktop for easy viewing, analyzing, and sharing.
POS Materials
PHOTO REPORTING
Ensure consistency and execution of point-of-sale materials for brand standards and pricing compliance across locations.
MERCHANDISING AI
Field teams can get a full picture of retail execution with the only AI that captures data on every display.
INTUITIVE MOBILE APP
Guided photo capture and intuitive task management make it easy for reps to spend less time on store audits and more time selling.
ADVANCED INSIGHTS
Combine in-store insights with powerful business intelligence dashboards to make data-driven decisions that boost the bottom line.
Trusted by the world’s top teams.
The benefits of image recognition are speed, accuracy, and almost zero manual input.
Within 2 minutes and in a few pictures, our sales reps know the exact percentage of LRB category, and the exact SKUs of every item in the cooler. From a compliance standpoint, the biggest win is that we now have an electronic way to audit a store and take a planogram picture.
PepsiCo
We can look at the retailers and see which ones are achieving our goals, which ones aren’t, and then provide valuable feedback to the managers so when they do the next go-round of planograms, they can use that information and have a benchmark on how to improve or keep growing.
Dole
After implementing GoSpotCheck the JOH team spent 56% less time collecting data and creating reports — time which was then used to build relationships with retailers, secure additional display placements, and drive more business.
JOH
We’re hitting every single KPI with this platform–sales, margin, shrink, loss prevention, labor, and more. We believe it’s also leading to reduced turnover, greater productivity, better customer service, and generally a better workplace culture.
SAVE A LOT
Try Image Recognition today.
Ready to start working smarter?
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