Merchandising
Making a Merchandiser: How This Top Role can Reimagine Retail Strategy
Understanding Retail Merchandisers and Their Role in Sales and Supply Have you ever walked into a retail store and noticed a beautiful, eye-catching display with products expertly-stacked and arranged? You most likely have a merchandiser to thank for that. Merchandisers are behind nearly every decision that goes into what a shopper sees, feels, hears, and […]
Read More
Merchandising
5 Ways to Achieve the Perfect Store and Create a Seamless Shopping Experience
What is Perfect Retail Execution? Have you ever gone out of your way to go to your favorite grocery store? Many Americans have, whether it’s for cleanliness, availability of a certain brand, or the offering of essential non-food products. 63% of Americans say that something as simple as a loyalty program influences where they shop. […]
Read More
Merchandising
3 Image Recognition Technology Trends for CPG in 2022
The pandemic continues to shape the world as we once knew it. By now, we’re all more than familiar with “the new normal” that is our social, personal, and professional lives. Previously crowded gyms and office buildings were quickly vacated, and increased time at home allowed many to focus on what truly matters. And of […]
Read More
Merchandising
7 Off-Shelf Visual Merchandising Displays that Drive Sales
Whether you are planning and executing merchandising strategies for a retailer, a supplier, a distributor, or a broker, off-shelf displays will be one of the most important sales drivers in your toolbelt. You may choose to use visual merchandising displays for many reasons: to support new product launches, promote seasonal items, showcase everyday low price […]
Read More
Merchandising
Can Retail POP Signage Help Customers Overcome Choice Paralysis?
We’ve all experienced the frustrations of choice paralysis – too many options for a particular product can lead to long pauses in grocery aisles and an unnecessary source of shopping spree stress. As customers are flooded with more and more product choices in big-box grocery retail stores and online, their ability to distinguish which product […]
Read More